Publications

Filtres

  • Kapoor, S & Banerjee, S 2021, 'Retailer’s Intervention, Media Amplification, Consumer and Brand Scandal', Australia & New Zealand Marketing Academy, Virtual conference, 29 December.

    2021

    Academic communications

  • Eabrasu, E 2021, 'Past the Business Case: Reorienting Corporate Philanthropy Research Towards Outcomes and Impact', AOM Online, July 30 - August 3.

    2021

    Academic communications

  • Martel, K., Mathey, F. & Besic, A. 2021, 'Stepping out of the door into the wide open, what for? – Interdisciplinary work as part of scholarly freedom', 6th International Workshop on DIVERSITY, EQUALITY & INLCUSION: Toward an interdisciplinary agenda, Copenhagen, Denmark (online), May, 31st.

    2021

    Academic communications

  • Tessier, C, Sohier, R, Kurtaliqi, F & Zaman, M 2021, ‘How individual privacy preferences affect ad attitude : The important roles of psychological reactance and the degree and the frequency of online personalized ads’, International Marketing Trends Conference, Venise, Italy, January 14-16.

    2021

    Academic communications

  • Sahadev, S, Chung, S & Zaman, M 2021, 'Exploring the Antecedents of E-WOM Providing Behaviour inMobile Shopping: A Multi-Country Study', 2021 e-WOM Research Virtual Symposium, 6-7 May.

    2021

    Academic communications

  • Kapoor, S. & Signori, P. 2021, 'Sustainable brand communication about value-related scandals', 22nd IMT conference, Paris, France, 19-21 January.

    2021

    Academic communications

  • Laroutis, D, Boistel, P & Delannoy, A 2021, ‘Understanding of follower’s cross-platform tracking behavior’, International Marketing Trends Conference, Venise, Italy , January 14-16.

    2021

    Academic communications

  • Martel, K. 2021, 'Purposeful professional engagement of highly qualified migrants in host societies: beyond integration', VOLPOWER academic workshop: Challenging Integration through Everyday Narratives, Glasgow, Ireland (online), April, 29-30.

    2021

    Academic communications

  • de Boissieu, E & Urien, B 2021, 'Impoliteness as a new Framework for understanding Consumer Misbehavior in Luxury Stores', The 2021 Monaco Symposium, Monaco, Allemagne, April 7-9.
     

    2021

    Academic communications

  • Kabbara, D., Jarrar, H, & Salloum, C. 2021, 'Corporate Social Responsibility in MENA: Insights from Lebanese Family Enterprises', Academy of International Business Middle East North Africa Annual conference, Dubai, UAE, December 7-10.

    2021

    Academic communications