Lavissière, A, Mandjak, T & Hofmann, J 2018, ‘A Business to Business approach of Port Marketing’, 26th Annual Conference of the International Association of Maritime Economists (IAME 2018), Mombasa, Kenya, Sept, 11-14.
2018
Academic communications
Zaman, M & Dauxert, T 2018, « L'usage stratégique des avis en ligne dans l'innovation des services et de co-création de valeur : le cas du secteur hôtelier », 21ème Conférence internationale - Etienne Thil, IMMD, Roubaix, France, 5 oct.
2018
Academic communications
Hofmann, J, Schnittka, O, Kottemann, P & Johnen, M 2018, ''Talent or popularity? An empirical analysis of the determinants of the brand image of human brands through the example of professional football players', 3rd Sport Marketing and Sponsorship Conference, San Diego, USA, March, 8-10
2018
Academic communications
Primecz, H & Karjalainen, H 2018, 'Hybridity and bridge through class. The case of African female managers', 34th EGOS Colloquium, Tallin, Estonia, July, 5-8
2018
Academic communications
Harrison, J.A, Budworth, M.H & Halinksi, M 2018,"Increasing job search gratitude among business school students". International Congress of Applied Psychology, Montreal, QC, May.
2018
Academic communications
Vaniala, I, Davcik, N & Priem, R 2018, 'The Role of Consumers’ Responses in Interfirm Competitive Dynamics', EURAM 18, Reykjavik, Iceland, June 19-22.
2018
Academic communications
Jham, V 2018, 'An Empirical investigation of student’s choice variables in selecting higher education institutions –evidence from UAE',International Academic Conference on Business, Entrepreneurship and Economics, Dubai, UAE, April.
2018
Academic communications
Lavissière, A, Mandjak, T & Hofmann, J 2018, 'A nested business network model: The network Rubik’s Cube', 26th Annual Conference of the International Association of Maritime Economists (IAME 2018), Mombasa, Kenya, Sept, 11-14.
2018
Academic communications
Nguyen, T.T 2018, 'Wage inequality in Pakistan: How does contract status matter?', 11th Vietnam Economist Annual Meeting, Hanoi, Vietnam, June 11-12.
2018
Academic communications
Mencarelli, R, Chaney, D & Pulh, M 2018, 'L’expérience patrimoniale dans un musée de marque : quelles conséquences sur la relation consommateur-marque', 34ème Congrès international de l’Association Française de Marketing, Strasbourg, France, 16-18 mai.