Publications

Filtres

  • Hofmann, J, Kottemann, P, Schnittka, O & Johnen, M 2018, 'Talent or popularity? An empirical analysis of the determinants of the brand image of human brands through the example of professional football players', 47th Annual Conference of the European Marketing Academy (EMAC 2018), Glasgow, United Kingdom, May, 29-June, 1

    2018

    Academic communications

  • Makaoui, N & Saadaoui, K 2018, 'Achats responsables et création de valeur partagée. Les cas Veolia et La Poste', 15ème Congrès de l’ADERSE, Paris, France, 22-23 mai

    2018

    Academic communications

  • Vaniala, I, Davcik, N & Priem, R 2018, 'The Role of Consumers’ Responses in Interfirm Competitive Dynamics', 21 World Marketing Congress, Porto, Portugal, June 27-29. 

    2018

    Academic communications

  • Nguyen, T.T 2018, 'The role of environmental regulations and innovation in TFP convergence: Evidence from manufacturing SMEs in Vietnam', International Conference on Public Economic Theory PET18, The Association for Public Economic Theory, Hue, Vietnam, June 6-8.
     

    2018

    Academic communications

  • Durand, M & Diaz, P.R 2018, “Perceptions of middle managers in cross border mergers & acquisitions: culture frictions, trust, and post-merger identification as antecedents of work affective commitment during post-merger integration?". EIBA conference, Poznan, Poland, December 13-15. 

    2018

    Academic communications

  • ŸWang, Y & Turkina, E 2018, 'MNEs and Regional Production Networks in an Emerging Economy Analysis on China’s Aerospace Industry', 60th Annual Meeting of the Academy of International Business, Minneapolis, USA, June 25-28.

    2018

    Academic communications

  • Mencarelli, R, Chaney, D & Pulh, M 2018, 'L’expérience patrimoniale dans un musée de marque : quelles conséquences sur la relation consommateur-marque', 34ème Congrès international de l’Association Française de Marketing, Strasbourg, France, May 16-18.

    2018

    Academic communications

  • Benlemlih, M, Jingwen, G & Sujiao, Z 2018, 'Undervaluation and Non-Financial Reporting: Evidence from Voluntary CSR News Releases', French Finance Association Conference, Paris, France, May 22-24.

    2018

    Academic communications

  • Fernandez, M. & Kumar, B.R. 2018, 'Examination of Index Model and Prediction of Beta –A case study examination in IT Sector', 7th SGBED International Research Symposium, Dubai, UAE.    

    2018

    Academic communications

  • Chassy, A 2018, "Towards public decision making supported by citizens' preferences in the system of multi-level governance: using the Contingent Valuation Method (CVM) with Citizens Advisory Committees (CAC)?", IRSPM Conference, Edinburgh, Scotland, april 11-13. 

    2018

    Academic communications