Soléne JUTEAU

Solène JUTEAU

Paris

Assistant Professor in Strategy
 

Presentation

Solène Juteau is an assistant professor in new technology strategy and she joined the EM Normandie in 2021. She holds a PhD in management (Nantes, 2019), an HEC master's degree (2004), and a CEMS master's degree from WU in Vienna (2004). Her research, increasingly focused on societal impact, covers digital transformation, platform ecosystems, and sustainable and inclusive innovation. She has lived on three continents for seven years. She has over ten years of experience in telecoms and new technologies (start-up and Orange in France and the US) in customer project management and strategy. Author of several ranked research articles and case studies, she has directed the M2 Digital Entrepreneurship program (2021-2023) and teaches at all levels, including executive education, on digital strategy and entrepreneurship. Her work promotes ethics, accessibility, and sustainability in the context of digital transformation. She was a visiting Professor at VSE in Prague in 2025.

Professional experience

Since 2021: assistant professor in stratégie, EM Normandie
2019-2021: Temporary teaching and research associate, Université Côte d'Azur
2014-2021: professor, Audencia, Edhec, Idrac, SupdeCom, Ipag

Département
Strategy & entrepreneurship
Matières enseignées
Strategic and Legal Issues of the Digital Economy International Negotiation Digital economy technologies
Diplômes
2019 : PhD in Information Systems Management, Université de Nantes

Publications

  • Juteau, S (forthcoming), 'Clicks to Chic, Veepee.com: Anatomy of a pioneering clearance platform', Journal of information Technology teaching cases (ABS : 1)

    2026

    Academic articles

  • Reed, H & Juteau, S 2026, 'A paperless records management company? Invisibilizing identity tensions in a “green” digital transformation', 42nd EGOS Colloquium 2026, Bergamo, Italy, July, 9-11.

    2026

    Academic communications

  • De Batz, L & Juteau, S 2025, 'Gamification of Finance: Technological and Ethical Challenges in the GameStop–Robinhood–Main Street Saga', Centrale de Cas et de Médias Pédagogiques (CCMP), Collection EM Normandie, Etude de cas bilingue. ref. RSEE0925

    2025

    Case studies

  • Minchella, D & Juteau, S 2025, 'La plasticité organisationnelle : Nouveau buzz-word ou un vrai concept éclairant ?', Facilities.fr, 22 septembre.

    2025

    Articles in professional journals

  • Juteau, S 2025, 'Inclusion, Handicap et Nouvelles Technologies, quels enjeux pour les entreprises ?', Facilities.fr, chronique no. 590, October 27.

    2025

    Articles in professional journals